Virtual art appreciation
The Paynes & Borthwick Virtual Gallery is a navigable online replica of an actual gallery space under construction at the Paynes & Borthwick development in London.
Category: Interactive
Projects
Chermayeff & Geismar & Haviv scores 40 Love for WTA
Suitably launched for Wimbledon, New York’s Chermayeff & Geismar & Haviv designed a special logo and ad campaign to help the Women’s Tennis Association celebrate its 40th anniversary.
hat-trick gets cooking with Great British Chefs app
London-based hat-trick design has continued its collaboration with Great British Chefs with work on a ‘Cooking with Kids’ app,
‘Lost Art’ gallery scoops SXSW Interactive Art Award for ISO, TATE & Channel 4
The Gallery of Lost Art, an immersive online exhibition featuring lost artworks from famous artists, has won the Interactive Art Award at SXSW
Purple takes Glenfiddich tasters on a virtual tour
Purple Creative has created an innovative AIR-based virtual whisky distillery tour for Glenfiddich
Brand New School online
Design/production studio showcase site launches with FWA nomination and interactive ‘Bits’
Sweet Dreams
ticktockrobot has created a campaign for specialist bed retailer Dreams, featuring warm, friendly 3D animation as well as an accompanying micro site.
Augmented driving
The Augmented Reality (AR) game component of the Scion “Take On the Machine” campaign, recently launched by creative agency ATTIK, has been honoured as FWA’s Site of the Day.
Holographic Happy Birthday
Using its live hologram expertise, Square Zero was able to re-create Randstad CEO Ben Noteboom in 26 unique scenarios, one for each city, in which he addressed the company’s employees both by location and in their local language.
Rise of the machine
ATTIK has launched a cross-media teaser campaign across U.S. print, online, and cable television, and on billboards in key U.S. cities for the new 2011 Scion tC sports coupe
Rock of ages
Square Zero has used its expertise in live hologram production to create the Gibraltar Time Tunnel, the only purpose-built holographic theatre in the world
Historic wonder
Spinifex Group has collaborated with Director Han Lixun and other creatives involved with the Beijing Olympics, to create a cinematic multimedia spectacle for China’s Yan City
Classic car
Interactive studio Jam 3 and Motion Theory, in partnership with MacLaren MRM have created a new new interactive campaign for Buick
Crash scene uncovered
Jam3 puts users in the driver’s seat with Autopsy.ca, an interactive experience to promote Cra$h and Burn, a new TV series in the US
Coffee caper
Toronto-based Lollipop has created a pulse pounding first-person interactive web experience for Black Sunshine Coffee, with a subversive twist.
