Adobe ups the ante on assets and apps at MAX

Adobe has announced a bundle of new products and service at its annual MAX shindig, including asset-sharing and updates to its CC desktop tools that link to a new family of iOS apps. These will be able to extend the use of Photoshop, Lightroom, Illustrator and Premiere onto mobile devices

Central to this release is an all-new Creative Profile that enables connections between CC desktop tools and nine new mobile apps. In addition, the latest versions of Photoshop CC and Illustrator CC include breakthroughs in Touch support for Microsoft Windows 8 and Surface Pro 3.

Adobe also launched a public beta of a Creative SDK that enables the delivery of mobile apps that connect to Creative Cloud, as well as introducing Creative Talent Search, connecting creatives around the world with job opportunities from top brands and companies.

The new products and more are being demonstrated in today’s keynote session at Adobe MAX,  which can be viewed live online at

Creative Cloud Libraries in use in Photoshop CC

Creative Cloud Libraries in use in Photoshop CC

The new Creative Profile connects creatives to their work, assets and communities, said the company. Files, photos, colours, brushes, shapes, fonts, text styles, graphics, and any other assets can be accessed and shared between devices and apps. When logged in with the Creative Profile, assets automatically appear when you require access to them, in the right context. The new asset management service, Creative Cloud Libraries, connects desktop tools like Photoshop CC and Illustrator CC to each other – and to a new and updated family companion mobile apps also announced today.

These now include Adobe Premiere Clip app, a sort of Prelude meets SpeedGrade hybrid, that appears to be able to easily transform the video shot on iPhone or iPad into edited videos, including applying looks. Users can then send their compositions to Premiere Pro for advanced editing and finishing.

The New Adobe Mobile App Premiere Clip

The new Adobe mobile app Premiere Clip

Photoshop Sketch lets creatives draw with new built-in expressive brushes and enables an integrated workflow with Photoshop CC and Illustrator CC, while updates to Photoshop Mix extend mobile compositing capabilities and enable enhanced integration with Photoshop CC. An update to the Lightroom Mobile app builds on integrated desktop and mobile workflows and includes features to allow clients, friends or family to select favourites and leave comments for photos shared online. GPS information from iPhone photos now syncs with Lightroom desktop.

Illustrator Draw (formerly Adobe Ideas) offers vector drawing tools and features in a more streamlined interface, as well as integration with Illustrator CC and enhanced support for Adobe Ink and Slide. Illustrator Line, a precision drawing app, gives creatives new features for perfectly distributing shapes as they draw, plus the ability to send sketches to Illustrator CC, where they have full access to their original vector paths for editing.

There’s a new category of capture apps, able to create designs on mobile devices and bring them into creative workflows. Of most interest is Adobe Shape CC, which can capture and create shapes on iPhone or iPad from a high-contrast photo. Anything that can be photographed, such as a chair, a pet, or a hand-drawn font is converted into vector art that can be used immediately in Illustrator CC and Adobe Illustrator Line via Creative Cloud Libraries.

Adobe Brush CC lets designers craft unique brushes, on iPad or iPhone, to use in Photoshop CC, Illustrator CC or Adobe Illustrator Sketch. Any photograph can be made into a brush, so creatives can quickly design high-quality brushes that can range from photorealistic, to organic, painterly or graphic.

The Adobe Brush app

The Adobe Brush app and custom brushes

Adobe Colour CC (the app formerly known as Kuler) allows creatives to capture colours and save them as themes that are immediately available in other Adobe applications, including Illustrator CC and Photoshop CC.

Also launched was the public beta of a Creative SDK that powers the delivery of new third-party mobile apps that connect to Creative Cloud. Adobe Creative SDK is available

The new Creative Cloud release features updates and enhancements for Adobe’s flagship creative desktop tools. Highlights include: Touch support on Windows 8 devices for key design applications; new 3D print features and enhanced Mercury Graphics Engine performance for Photoshop CC; a new Curvature tool in Illustrator CC; interactive EPUB support in InDesign CC; SVG and Synchronised Text support in Muse CC; GPU-optimised playback for viewing high resolution 4K and UltraHD footage in Premiere Pro CC; and HiDPI and new 3D support in After Effects CC.

Also new, Creative Cloud Extract is a cloud-based service that revisits the Photoshop CC comp-to-code workflow for web designers and developers, letting them share and unlock design information from a PSD file (such as colours, fonts and CSS) to use when coding mobile and desktop designs.

Creative Cloud Market is another new announcement, heralding a collection of high-quality, curated content that’s freely accessible to Creative Cloud members, such as professionally crafted files for placement, including user interfaces, patterns, icons, brushes and vector shapes. 

Adobe also launched Creative Talent Search today, aiming to use Behance to connect creatives across the globe with job opportunities from top brands and companies.

Creative Cloud Extract in use

Creative Cloud Extract is a cloud-based service for sharing design assets and information

Visit Adobe for more information on Creative Cloud pricing and app/service availability


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